

The Hip Hat Team
Look and feel your best in sustainably handcrafted bestselling hats and other unique fashion ethical accessories. Shop our variety of Merino Wool Hats, Toquilla Straw Hats and so much more.


Connecting people, caring for the planet
The Visionary Founder
Elena, the visionary founder of The Hip Hat, leads this Latina-owned and operated brand with a mission to create sustainable, handcrafted headwear and fashion accessories. Each piece is meticulously crafted in Ecuador using eco-friendly, natural, and renewable materials.
Through direct collaboration with skilled artisans in rural communities, The Hip Hat celebrates their craftsmanship while supporting their livelihoods.
Elena’s unwavering belief in fostering connections with others and caring for our planet inspires a brand that merges timeless beauty with sustainability.
Celebrating craftsmanship while supporting livelihoods
Meet Our Artisans


Elena
The heart and soul behind The Hip Hat, weaves sustainability and artistry into every piece to inspire effortless elegance


Bayardo
Pours his heart into creating unique serveware that brings people together, turning meals and special moments into lasting memories.


Gladys
Finds joy in creating Tagua Nut jewelry pieces that not only connect her to nature but also transform lives, including her daughter’s, who now has access to vital therapies and support.


Carlos
Master of style and trends, blending sophistication and individuality into every hat design.


Tomas
Expert in intricate ironwork, perfecting the hat-making process for over 20 years.


Yuyai
Finds calm and focus in delicately shaping hats with steam.


Santiago
Specialist in embellishments, thriving on teamwork and finishing touches.


Zoila
A seamstress with 40 years of experience, sharing captivating stories through her craft.


Elbia
Maestro of adorning hats, spreading positivity through her impeccable artistry.


Mauricio
Passionate hat blocker who brings diverse styles to life.


Fer
Essential to the team, ensuring quality in the steaming and stiffening process of every hat.


Craftsmanship that empowers lives
Join Our Journey
At The Hip Hat, we’re more than a brand—we’re a community dedicated to sustainable fashion and cultural heritage. By supporting us, you champion Ecuadorian artisans and the planet.
Thank you for taking the time to learn about our journey and team. Visit our shop to experience the craftsmanship of our sustainable, handcrafted headwear and accessories firsthand. Together, let’s shape a brighter, more beautiful future.